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Advantages of Using Google Plus for Real Estate Marketing

14 May 2014, 08:00

The real estate industry is evolving like never before as more and more real estate companies and real estate agents are making good efforts to build their presence on the internet. Google Plus is one of the major social media sites that offer features that are quite similar to Facebook. What set’s Google+ from other social sites is the advantage of search engine optimization. The postings that you do on Google+ get indexed almost instantly. Hence, Google Plus can be a great real estate listing software. Another cool fact is that the larger network you have on Google Plus, the more you will be influencing their search results. This way Google+ puts your business in front for people who belong to your network whenever they search for something that is related to your business. As of october 2013, Google+ has 540 million active users. 62% of users are men whereas 38% of users are women. People belonging to age category of 25 to 34 years old are most active users on Google+. The next age categories that are active on Google Plus are 35 to 44 years old followed by 16 to 24 years old. Here are the things you need to do to market your real estate business on Google Plus: Complete Your Profile This is the first thing you need to on Google Plus. You are required to add a display picture of yours along with a personalized cover photo. Add all the relevant information to your profile so that your…


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