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Advantages of Using Facebook for Real Estate Marketing

14 May 2014, 08:00

Facebook, the number one social networking site, is one of the most powerful advertising tools for promoting any kind of business. Even real estate agents can effectively use it to advertise their business and real estate website. A real estate business can gain popularity and success when it is able to reach out to wider audience. With over 1.2 billion users onboard, surely it is one of the most important online marketing strategies that realtors should try. According to Postling, a research firm, about 80% of realtors is making use of Facebook for real estate marketing. After building a professional website for your business using one of the best real estate website templates, the very next thing you need to do is advertise your site on leading social sites like Facebook. Here are some of the advantages of using Facebook for real estate marketing: Connects You with Prospective Clients Social media websites serve as a great platform for building connections with prospective clients. Instead of sending emails to reach out to prospective clients to update them on the latest real estate listings, you can build a good relationship with them by creating a business page for your real estate website on Facebook. This can be done by creating a Facebook Page to target your clients more effectively. After making a Facebook Page, you can send invitations to your email contacts and suggest them to become its fan. Creating a Facebook Page has many benefits. It is indexed by search engines. It can be used…

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